Aussie Butcher Posted Sign Saying Bacon 'Reduces Your Chance of Being a Suicide Bomber'

A butcher has denied a sign in his shop window claiming his bacon 'reduces your risk of being a suicide bomber' is racist.

The sign was displayed in the front window of Rapley's Midtown Quality Meats in Narooma, New South Wales, Australia.

The sign, which reads 'Eating two strips of Rapley's award-winning bacon for breakfast reduces your chance of being a suicide bomber by 100 per cent' has sparked controversy but owner Jeff Rapley denied it is racist.

The butcher also claimed his bacon sales have gone up since the promotion.

He told Narooma News : "I’m definitely not a racist and didn’t mean for it to cause offence."

He said he removed the sign the next day following a backlash which got "way out of hand".

A number of religions, including Islam and Judaism, forbid their followers from eating pork.

A picture of the sign was widely shared on social media, sparking mixed reaction.

One Twitter user said: "It's great that the stores name is in the picture. Business is only going to go down hill for them if it hasn't already."

But another added: "It is rather funny. People get so upset and fearful of jokes like this. Don't live in fear."