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Study shows synthetic vitamins in ‘fortified’ breakfast cereals harming children
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Study shows synthetic vitamins in ‘fortified’ breakfast cereals harming children

Source: intellihub.com
Comment: There’s reasons why you should worry more about giving your kid the sugared up morning cereal (Grain Brain) then the synthetic vitamins.



Breakfast cereals that are “fortified” with synthetic imitations of vitamins like zinc, niacin, and vitamin A could be harming children, says a new report by the Environmental Working Group (EWG). Researchers from the consumer advocacy organization maintain that many cereals, breakfast bars and other breakfast products marketed to children contain excess levels of synthetic vitamins that may harm vital organs and immune function in the longer term.

The investigative report looked specifically at the three aforementioned additives, all of which are synthetically derived when added to breakfast cereals, to see how manufacturers use them. The team looked at nutrition labels for 1,556 breakfast cereals and 1,025 snack and energy bars to analyze their contents of vitamin A, zinc and niacin, and compare these levels to recommended daily values.

What they discovered was that 114 cereal brands were fortified with levels of either vitamin A, zinc or niacin — or all three — that exceed the recommended daily amounts for adults by 30 percent. Similarly, 27 snack and energy bars were identified as having these same nutrients at levels 50 percent higher than the recommended daily amount.

Isolated, synthetic vitamins can disrupt proper absorption of nutrients

The reason why this is a problem is that each of these key nutrients, when consumed in synthetic form, poses potential health risks. Too much synthetic vitamin A, for instance, can potentially cause liver damage, skeletal abnormalities, peeling skin, and/or hair loss. And too much synthetic zinc can block the absorption of bioavailable copper, which is necessary for proper immune function.

These same nutrients as found naturally in whole foods are completely harmless, of course. But when they are manufactured in a lab and injected into processed foods that have been stripped of their natural nutrient content — commercial breakfast cereal is a perfect example of this — the effects can be quite different.

“Food producers often fortify foods with large amounts of vitamins and minerals to make their products appear more nutritious so they will sell better,” explains the EWG report. “Fortified breakfast cereals are the number one source of excessive intake because all three nutrients are added to fortified foods in amounts calculated for adults, not children.”

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Read the full article at: intellihub.com

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